Dissertation ppt

Dissertation ppt

This template is to serve as an outline of components of a successful dissertation proposal for Rehabilitation Science PhD students. Students are encouraged to customize the template to best suite their individual needs. In addition to suggested PowerPoint presentation, a May 18,  · Dissertation Proposal Ppt 1. Dissertation Proposal: Influencing Factors and Consumer Behaviour Towards the Purchasing of Colour Cosmetics in Saudi Arabia 2. Overview Introduction Background Information Literature Review to date Themes In this activity, you will draft your PowerPoint for your proposal defense. During your defense you will typically have minutes for your presentation. There are approximately slides. They have read the study, so focus more on findings and implications, less on literature

Dissertation Proposal Ppt

Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. If you continue browsing the site, you agree to the use of cookies on this website, dissertation ppt. See our User Agreement and Privacy Policy.

See our Privacy Policy dissertation ppt User Agreement for details. Dissertation proposal presented for MA Marketing. Home Explore Login Signup. Successfully reported this slideshow. We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime. Dissertation Proposal Ppt, dissertation ppt.

Upcoming SlideShare. Like this presentation? Why not share! Ns 2 Network Simulator An Introduction by Jaipur National U by Shaikhul Islam Ch Embed Size px. Start on. Show related SlideShares at end. WordPress Shortcode. Like Liked. Full Name Comment goes here, dissertation ppt. Are you sure you want to Yes No. Getachew Gobena Assistant Professor.

Shubham Saklani. Show More. No Downloads. Views Total views. Actions Shares. No notes for slide, dissertation ppt. Dissertation Proposal Ppt 1. Dissertation Proposal: Influencing Factors and Consumer Behaviour Towards the Purchasing of Colour Cosmetics in Saudi Arabia 2. Overview Introduction Background Information Literature Review to date Themes Key Marketing Theories Rationale Research Aims, Objectives and Significance Suggested Methodology and Time Line References to date 2 3.

Introduction 3 4. Dissertation ppt This research study focuses on the influencing factors and the consumers behaviour towards the dissertation ppt of colour cosmetics, in terms of their brand choice as a function of consumer decision- making, and the effectiveness of advertising in regards to Saudi women. Background Information 5 6. The Consumer The Saudi Arabian society is conservative. The consumer remains a competitive and lucrative target market.

Due to the nature of the sector, Women characterize the consumer. The annual disposable income for women is continually increasing. Saudi women prioritise and care about their appearance. Young and wealthy Saudi consumers consider cosmetics an important purchase, and are attracted to the market due to the various Euromonitor International, Colour Cosmetics, amounts of products.

Competitive Activity The colour cosmetics market is decidedly competitive and fragmented. International premium and mass brands monopolise the market. Leading companies and brands dissertation ppt Euromonitor International, Colour Cosmeticsdissertation ppt, 8 9. Market Activity International companies lead marketing activities. TV commercials are the preferred method by which many companies propagate themselves to elevate awareness of new launches and innovations.

Companies are now offering new fashionable products to consumers, dissertation ppt. Euromonitor International, Colour CosmeticsEuromonitor International, Consumer Lifestyle, dissertation ppt, 9 Distribution dissertation ppt Retail The boom in the real estate industry has resulted in the development of many retail outlets including malls, hypermarkets and department stores, with the beauty retailers rapidly expanding.

Thus, distribution continues to be fundamental in the development of colour cosmetics. Saudi Arabian women are continually Dissertation ppt International, Consumer Lifestyle, dissertation ppt, encouraged to shop more within these channels to raise the sales of colour cosmetics. Literature review to date 11 Themes Marketing Dissertation ppt Consumer Branding Behaviour Culture Communication 12 Word-of-mouth advertising Country of origin Culture Effect on consumer perception and attitude Women's behaviour towards advertising Please refer to references for key Consumer behaviour articles Influencing factors 13 Rationale 14 Rationale Due to Saudi Arabia being a developing country and the limited amount of information available, dissertation ppt, the study will need to be applied there in order to shed some insight in to the theoretical approach to consumers behaviour.

Has been minimally affected by the current global financial crisis. Euromonitor International, Consumer Lifestyle, 15 Rationale Cont.

Research Aims, Objectives and Significance 17 Research Aims To establish what the main influencing factors are behind the purchasing of colour cosmetic brands within the retail environment in Saudi Arabia.

Further, to find out how effective is the advertising of these products in Saudi Arabia. Research Objectives Verify which brands of facial colour cosmetic products are foremost in consumers minds; which are purchased, and how frequently among Saudi Arabian dissertation ppt. Track the rate of willingness and recommendations to purchase and re-purchase colour cosmetic product brands in Saudi Arabia, and the interpretation behind this.

Measure the significance of, and the fulfilment with, dissertation ppt attributes of the purchasing experience of the colour cosmetics retail environment in Saudi Arabia. Evaluate the effectiveness of the current advertising methods currently adapted in Saudi Dissertation ppt for colour 19 cosmetics.

Research Significance Because of the nature of the society, dissertation ppt, and with the dissertation ppt researcher being a woman, this will aid access to Saudi women consumers that would otherwise prove challenging to male researchers.

The study will aid companies marketing departments with relation to: Clarifying the companies marketing strategy, especially the branding strategy. Understanding the purchasing rate, process and behaviour. Establishing profitable methods to comprehend and relate to the Saudi consumer.

Suggested Methodology and Time Line 21 Sampling Non-probability sampling will be used. Thus, snowball sampling is used to enable access to a number of respondents and their referrals. Selection will be from some specific demographic groups in order to circumspectly subdivide the target population and represent it accordingly.

Sampling Cont, dissertation ppt. Thus, the sample are women between 20 - 24 years of age, some that work, have a high educational level student or graduateand are living in the city of Jeddah, dissertation ppt. Research Method In-depth interview Survey No. Of 10 Respondents Malhotra, dissertation ppt, 23 Research Method Cont.

The Observation method will enable analysis of consumers retail experience during the shopping of colour cosmetics. The respondents will be monitored in 2 beauty outlets.

The qualitative and quantitative research questions will be behavioural as well as attitudinal types. Their image and rate of things 25 References to date AI-Shudukhi, H. K Brand Choice as a Function of Consumer Decision Making; A Study of Factors Underlying Saudi Women's Selection of Facial Makeup Brands, dissertation ppt. Journal of King Saud University. Al-Juhiam, dissertation ppt, O. A Thesis Submitted To the University of Huddersfield in Partial Fulfilment of the Requirements for the Dissertation ppt of Doctor of Philosophy.

Huddersfield: Huddersfield University Business School, dissertation ppt. Balter, D. England: Portfolio. Birn, R. England: Kogan Page Limited. References to date Brown, W, dissertation ppt. The Journal of Marketing. Advertising in East Asia: Special Issue. Dr Vernon,J. Euromonitor International Consumer Lifestyles - Saudi Arabia. com [accessed: 21st November ] Euromonitor International Colour Cosmetics - Saudi Arabia.

Master’s Thesis Defense Free PowerPoint Template Design - SlideSalad

, time: 2:29

This template is to serve as an outline of components of a successful dissertation proposal for Rehabilitation Science PhD students. Students are encouraged to customize the template to best suite their individual needs. In addition to suggested PowerPoint presentation, a Sort of All margins in the dissertation are now 1 inch due to double-sided printing when bound. Include IRB approval or permissions letter in appendix No signature page, just the list of your committee members Delete all personal contact information (your own and that of committee members); professional contact information is blogger.com: Rikki Ogden May 18,  · Dissertation Proposal Ppt 1. Dissertation Proposal: Influencing Factors and Consumer Behaviour Towards the Purchasing of Colour Cosmetics in Saudi Arabia 2. Overview Introduction Background Information Literature Review to date Themes